We build websites, software, AI & automation
systems for businesses.
From high-performance websites and custom software to AI agents, CRM systems, WhatsApp automation and business workflows — we build digital systems around your actual business needs.
- Started freelancing
- 2023
- Current
- Founder, UnknownHat
- Also building
- Hatflow
Founder & Technology Lead
Nitin Raghav
“I build digital systems that help businesses move faster, operate smarter and scale.”
Started with freelancing. Built a system around it.
Nitin started freelancing in 2023 by building websites for individual clients. The work expanded into software, automation, AI and growth systems — and today runs as UnknownHat Agency and Hatflow.
2023
Started freelancing
Building websites and solving real problems for businesses, one client at a time.
2023
Web Development
Websites and landing pages built to load fast and convert visitors into enquiries.
2024
Automation
n8n workflows, API integrations and lead systems replacing manual work.
2024
AI Systems
AI agents and assistants connected to real business data.
2025
Business Solutions
CRM, WhatsApp and software platforms working together as one system.
Now
UnknownHat Agency
Founder — UnknownHat Agency. Founder — Hatflow.
Seven systems. One stack.
Each capability is built to connect with the others — a website that feeds a CRM, a CRM that triggers automation, automation that talks to your customers.
From idea to launch.
Six stages, run like missions. You always know which stage you're in and what happens next.
01
Discover
We understand your business, requirements, customers and goals.
Stage 01
Discover
We understand your business, requirements, customers and goals.
Stage 02
Strategy
We decide what needs to be built and how the system should work.
Stage 03
Design
We create the user experience and visual interface.
Stage 04
Build
We develop the website, software, automation or AI system.
Stage 05
Test & Launch
We test everything, fix issues and launch the final system.
Stage 06
Support & Scale
We provide ongoing improvements, maintenance and new features when required.
Behind the build
More than just a website.
A website is only one part of a digital business. We can connect your website with CRM, WhatsApp, AI, automation, software and other tools so your entire customer and business workflow works together.
UnknownHat is led by Nitin Raghav, who started freelancing in 2023 by building websites and solving real problems for businesses. That work grew beyond websites into software, automation, CRM, WhatsApp systems and AI — and today runs as UnknownHat Agency and Hatflow.
Custom Built
We build around your requirements instead of forcing your business into a template.
Business Focused
Every system is designed around a real business objective.
Automation Ready
We remove repetitive manual work wherever technology can handle it.
Long-Term Support
We can continue improving and maintaining the system after launch.
Simple & transparent payments.
For standard projects, we generally work with a simple 50/50 structure. The exact payment schedule is agreed in writing before development begins.
50%
Upfront
50%
On delivery
50% is paid at project kickoff to begin work, and 50% at the final delivery milestone. For larger projects, payment can be divided into multiple milestones based on the project scope.
Trusted by businesses we've built with.
Hocco Ice Cream ↗
Stoa ↗
Bedsheets India
Vastra
Do Desk
Street9
Kirtilals ↗
LALHocco Ice Cream ↗Stoa ↗Bedsheets IndiaVastraDo DeskStreet9Kirtilals ↗LALWork that speaks for itself.
We build systems, not isolated services.
Every category below connects to the others. That connection is where most of the value shows up.
WEB
- Business Websites
- Landing Pages
- E-commerce
SOFTWARE
- Web Apps
- Custom Platforms
- SaaS
- Dashboards
AUTOMATION
- n8n
- APIs
- Workflows
- Lead Systems
AI
- AI Agents
- AI Chatbots
- AI Assistants
- Business Intelligence
- WhatsApp API
- Broadcast
- Automation
- Chatbots
CRM
- Lead Management
- Pipelines
- Reporting
- Follow-ups
GROWTH
- Meta Ads
- Google Ads
- SEO
- Content
- UGC
Automate the work that slows your business down.
We connect AI, WhatsApp, CRM, APIs and automation tools to handle repetitive business tasks automatically. These are real workflows we deploy — each step is a live integration, not a diagram.
Inbound lead system
WhatsApp sales agent
Trusted by founders. Built for results.
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Clients served
0+
Projects delivered
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Years building
0%
Client satisfaction
Questions, answered.
Send us a message through the form below or on WhatsApp. We'll have a short call to understand your business and requirements, then share a clear scope with timeline and cost before any work begins.
A focused website usually takes 2–4 weeks. Software, CRM and automation systems depend on scope — most are delivered between 4 and 10 weeks, in clear milestones.
Just a clear picture of your business, what you want to build or improve, and any existing tools you use. We handle the rest and guide you if anything is unclear.
Yes. Every website is designed and built around your business, your customers and your goals — not from a generic template.
Yes. Web applications, internal tools, dashboards and SaaS products — with logins, roles, integrations and deployment handled end to end.
Yes. We set up the official WhatsApp Cloud API, message templates, broadcast systems, chatbots and CRM-connected conversations.
Yes. Agents that answer customer questions, qualify leads, handle conversations and work with your real business data — with proper guardrails in place.
In most cases, yes. We connect your apps, APIs and workflows with tools like n8n so repetitive manual work happens automatically.
Yes. Connecting systems is a core part of what we do — your website, CRM, WhatsApp, AI and other tools can all work together as one system.
Yes. Every project includes a support window, and ongoing maintenance or improvement plans are available after launch.
50% is paid upfront to begin work, and the remaining 50% on completion or the agreed delivery milestone. For larger projects, payments can be split into multiple milestones. Terms are always confirmed in writing before we start.
Yes. The consultation is free — tell us what you're trying to build, improve or automate, and we'll recommend the right approach with no obligation.
Let's talk about your project.
Tell us what you are trying to build, improve or automate. We'll understand your requirement and recommend the right approach.
Want to build something real?
Skip the forms. Message us directly and get a straight answer on scope, timeline and cost.